Mason — Project Manager / Producer
Concurrent production of four monthly retail catalogs across a 6-month Spring/Summer lifecycle — orchestrating 8 crews, 35 vendors, and a new multi-channel offering that contributed to 20% increase in sales.
Client : Mason
Role : Project Manager / Producer
Duration: 6 month lifecycle
Location : Multi-set studio production
Mason — Spring/Summer Catalog Program
Project Objective:
To lead the simultaneous 6-month production lifecycles for four monthly retail catalogs (Masseys, Stoneberry, Mason Easy Pay, and Maryland Square). Successfully scale service offerings and deliver high-volume, multi-format assets—spanning print, on-figure, video, and digital GIFs—to actively drive business growth
My Responsibilities:
Planning & Resource Management
Schedule & Scope Management
Monitoring & Controlling
Project Closing & Delivery
Business Development
Project Outcome:
362+ assets in 10 days
84 environments in 8 days
20% increase in sales
Delivered 100% of project milestones on schedule
Catalog · Multi-Channel · Vendor Management
Catalog · Multi-Channel · Vendor Management
